Vlog #3 – Compelling Proposition

by | May 22, 2023 | Customer Journey, Promotional Marketing, Quizzes, Strategy, Vlog | 0 comments

Compelling Brand Story


Third in the inaugural vlog-content quiz series: In this episode, we build on previous episodes’ tips and tricks to identify how much you are inviting your best prospects to join your Brand journey from “pain points” to exciting and easily applied outcomes. Ellen Koronet explains her take on Brand Mapping strategy and offers a way to apply this concept directly to your promotional proposition.  This episode dives into the path your Brand needs to communicate to attract the best customers.


Take the companion Mapping the Brand Journey quiz along with this lesson on how to ensure you are telling a relevant and meaningful Brand Journey, with features, benefits, AND outcomes! Take my short, fun Brand Mapping QUIZ (click here or start below)


While you are on LNK’s YouTube Channel for this third episode,

(Start the quiz below…)